• Active paid advertising across Google, Facebook & Instagram
• Fully rebuilt, SEO-optimized website
• Consistent, expert-led social media presence (0 → regular posting)
• Inbound lead capture system built from scratch
• Optimized Google Business Profile
• Improved lead handling & customer service workflows
About the Client
Warkentin Business Solutions is a Winnipeg-based accounting and tax firm with a rare differentiator: its founders bring over 35 years of hands-on business ownership experience across multiple industries, combined with 20+ years as bank managers. That combination — knowing how banks think, and knowing what it's actually like to run a business — sets them apart from every other accounting firm in the city.
Founded in 2018, the firm serves 500–600+ businesses and individuals across Manitoba, offers trilingual service (English, Ukrainian, Spanish), and holds a 4.9-star Google rating. Their reputation within the community was excellent. Their digital presence was not.
Where We Started
Leads falling through the cracks
The website had a contact form but it was never connected to an email inbox. Every inquiry simply disappeared.
Social media: dormant
The firm's social profiles existed but had been essentially abandoned. The most recent post was a Christmas greeting from the year before.
Ad spend with no strategy
For three years, the firm had been running auto-suggested Google Ads campaigns optimized for impressions rather than leads.
Strong reputation, no digital amplification
The firm's biggest asset wasn't being communicated anywhere online. No content, no storytelling, no positioning.
What We Did
Website — Complete Rebuild
Fully redesigned, conversion-focused website. Now ranks top 5 organic search results for tax services in Winnipeg.
Lead Capture — Built from Zero
Complete inbound lead system. Improved internal response time and client first impression.
Google Business Profile — Optimized
Rebuilt profile pushed Warkentin to №2 in Google Maps results.
